应届毕业生
学历不限
2025-04-30 05:42:37
3793人关注
职位描述
该职位已进行加V认证，请放心投递
WHAT YOU'LL NEED TO HAVE
? Broad knowledge of Marketing Communication in Retail
? Broad knowledge of media channels
? Broad knowledge of the Marketing creative and production process
? Good knowledge of Marketing Technology
? Good knowledge of Life at Home and Home Furnishing
? Broad knowledge of IKEA concept, brand objectives, values and vision
? Broad knowledge of IKEA tools, processes and cycles
? Good knowledge of digital and social media marketing
? Good knowledge of Ingka Group strategies, priorities and key process
? Good knowledge of the IKEA multichannel reality and online customer behaviours
? Good knowledge of operational plans and goals as well as follow up on KPIs
? Good knowledge of change management methods and tools as well as stakeholder management
YOUR RESPONSIBILITIES
? Act as a member of the Marketing team and proactively contribute to marketing plan/output in order to deliver to the common objectives and goals
? Responsible for executing the consistency of messages, tone of voice and brand identity in marketing communication
? Responsible for effectively adapting global content locally
? Project lead local campaigns and content where necessary including creative briefing, creative review and production, managing budgets and timelines, agency management and campaign follow up
? Actively cooperate with all key stakeholders within commercial and beyond to secure integration, common focus and maximize impact
? Contribute to the integrated multichannel executions/output of the function in order to contribute to the business goals
? Be an active player in driving an open and sharing climate, be a role model of the IKEA values, and contribute to the transformation of IKEA
? Support all initiatives within and outside commercial included in the agreed communication plan (e.g. promote home solar)
ABOUT THIS WORK AREA
We deliver sustainable, extraordinary growth by creating a new, unique, inspiring and convenient meeting with the customers. We deliver a multi-channel experience that adds value to the many people and inspires a home furnishing movement.
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工作地点
地址：上海徐汇区上海-徐汇区宜家办公楼
求职提示：用人单位发布虚假招聘信息，或以任何名义向求职者收取财物（如体检费、置装费、押金、服装费、培训费、身份证、毕业证等），均涉嫌违法，请求职者务必提高警惕。
